Cookie Policy

📅 March 23, 2026

Cookie Policy — How We Use Cookies on Top Tech News

Welcome to Top Tech News ("we," "our," or "us"), accessible at www.toptechnews.in (the "Site"). This Cookie Policy explains what cookies are, how we use them on our website, the types of cookies we place, and how you can control or manage your cookie preferences.

By continuing to browse and use our website, you acknowledge that you have read and understood this Cookie Policy and consent to our use of cookies as described herein. This policy should be read alongside our Privacy Policy and Terms of Use, both of which are incorporated by reference.

Last Updated: March 23, 2026

1. What Are Cookies?

Cookies are small text files that are stored on your device — computer, smartphone, or tablet — when you visit a website. They are widely used across the internet to make websites work more efficiently, enhance user experience, and provide website owners and advertisers with useful information about how their site is being used.

Cookies do not contain personally identifiable information on their own. However, the data they collect can sometimes be linked to personal information you have provided to us or to information collected by third parties.

Cookies serve many purposes — from remembering your preferences and keeping you logged in, to helping us understand which articles are most popular and enabling us to show you relevant advertisements.

1.1 How Do Cookies Work?

When you visit Top Tech News for the first time, our website sends a cookie to your browser, which stores it on your device. The next time you visit, your browser sends the cookie back to our server. This allows our website to recognise you as a returning visitor and remember your preferences, improving your overall experience.

1.2 Session Cookies vs Persistent Cookies

Session Cookies — These are temporary cookies that exist only for the duration of your browsing session. They are automatically deleted from your device when you close your browser. They are used to help our website function correctly during a single visit.
Persistent Cookies — These cookies remain on your device for a set period of time (defined by their expiry date) or until you manually delete them. They are used to remember your preferences across multiple visits to our Site.

2. Types of Cookies We Use

Top Tech News uses several categories of cookies, each serving a specific and distinct purpose. Below is a comprehensive breakdown of every type of cookie used on our Site:

2.1 Strictly Necessary Cookies

These cookies are essential for the basic operation of our website. Without them, certain features and functionality would not work, and you would not be able to use our Site properly. These cookies do not collect any personally identifiable information and cannot be disabled in our systems.

Examples of what these cookies do:

Ensure pages load correctly and securely.
Maintain your session as you navigate between pages.
Remember items in forms you are filling out.
Enable security features that protect against fraudulent activity.

Legal Basis: Legitimate interest — these cookies are required for the Site to function.

2.2 Performance and Analytics Cookies

These cookies collect anonymous information about how visitors use our website — such as which pages are visited most often, how long users spend on each page, and where visitors come from. All data collected by these cookies is aggregated and anonymised, meaning it cannot be used to identify you personally.

We use this data to understand reader behaviour, improve our content strategy, fix technical issues, and optimise the overall user experience on Top Tech News.

Third-party tools we use for analytics:

Google Analytics (GA4) — Tracks page views, session duration, bounce rate, traffic sources, and user demographics. Data is processed by Google in accordance with their privacy policy.
Google Search Console — Helps us understand how our content performs in Google Search results.
Blogger Platform Analytics — Basic visit statistics provided by Google's Blogger platform.

Legal Basis: Consent — you can opt out of analytics cookies at any time.

2.3 Functional Cookies

Functional cookies allow our website to remember choices you have made in the past in order to provide a more personalised and convenient experience. These cookies are not strictly necessary for the Site to function, but they significantly improve usability.

Examples of what these cookies do:

Remember your preferred language or region settings.
Remember whether you have dismissed a notification, banner, or popup.
Store your newsletter subscription preferences.
Remember your comment display preferences.

Legal Basis: Consent — you can manage these through your browser settings.

2.4 Advertising and Targeting Cookies

These cookies are used to deliver advertisements that are more relevant to you and your interests. They are placed on our Site by our advertising partners — primarily Google AdSense — and work by tracking your browsing activity across our Site and other websites.

What these cookies do:

Build a profile of your interests based on your browsing behaviour.
Limit the number of times you see the same advertisement.
Help advertisers measure the effectiveness of their campaigns.
Remember that you have visited our Site so that advertisers can show you relevant ads on other websites.

Third-party advertising tools used on our Site:

Google AdSense — Displays contextual and interest-based advertisements. Google uses the DoubleClick cookie to serve ads based on your prior visits to our Site and other websites.
Google Ad Manager — Used to manage and optimise display advertising on our Site.

You can opt out of personalised advertising by visiting Google's Ads Settings or by visiting www.aboutads.info.

Legal Basis: Consent — these cookies are only placed with your permission.

2.5 Affiliate and Tracking Cookies

When you click on an affiliate link on Top Tech News — such as a link to a product on Amazon India or Flipkart — an affiliate tracking cookie is placed on your device by the retailer's website. This cookie tracks whether you complete a purchase after clicking our link, which allows us to receive a small commission at no additional cost to you.

These cookies are placed by third-party retailers and affiliate networks, not directly by Top Tech News. They are governed by the respective retailer's privacy and cookie policies.

Common affiliate networks whose cookies may be set:

Amazon Associates (Amazon India)
Flipkart Affiliate Programme
Other technology and e-commerce affiliate networks

Legal Basis: Legitimate interest — these cookies are necessary for affiliate revenue tracking.

2.6 Social Media Cookies

Our website includes social media sharing buttons and embedded content that may set cookies from third-party social media platforms. These cookies are set by the respective social media platforms and are governed by their own privacy and cookie policies.

Social media platforms whose cookies may be present on our Site:

YouTube — When we embed YouTube videos in our articles, YouTube may set cookies to track viewing behaviour.
Twitter / X — Our share buttons and embedded tweets may set tracking cookies.
Facebook — Our share buttons may set Facebook cookies to track social interactions.
Instagram — Embedded Instagram content may set tracking cookies.

We recommend reviewing the cookie policies of each social media platform for full details on how they use cookies.

3. Cookies Set by Google

As our website is hosted on Google's Blogger platform and uses multiple Google services, a number of cookies are set directly by Google. Below is a summary of the most common Google cookies you may encounter on our Site:

Cookie Name	Purpose	Duration
_ga	Google Analytics — Distinguishes unique users and sessions	2 Years
_gid	Google Analytics — Stores and updates a unique value for each page visited	24 Hours
_gat	Google Analytics — Used to throttle request rate	1 Minute
NID	Google — Stores user preferences for Google services	6 Months
DSID	Google AdSense — Used to identify a signed-in user on non-Google sites	2 Weeks
IDE	Google DoubleClick — Used for targeted advertising	13 Months
CONSENT	Google — Tracks consent for Google cookies	20 Years

For a complete list of cookies used by Google and their purposes, please visit Google's Cookie Policy.

4. How to Manage and Control Cookies

You have the right to decide whether to accept or reject cookies (except for strictly necessary cookies, which are required for the Site to function). There are several ways you can manage your cookie preferences:

4.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can configure your browser to refuse all cookies, accept only certain types of cookies, or alert you when a cookie is being set. Here are links to cookie management guides for the most popular browsers:

Please note that if you choose to disable or block cookies, some features of our Site may not function correctly or may become unavailable.

4.2 Opting Out of Google Analytics

You can prevent Google Analytics from collecting data about your visits to our Site by installing the Google Analytics Opt-out Browser Add-on, which is available for all major browsers.

4.3 Opting Out of Personalised Advertising

To opt out of personalised advertising served by Google AdSense and other advertising networks, you can visit the following resources:

Google Ads Settings — Manage your Google ad personalisation preferences.
Digital Advertising Alliance (DAA) — Opt out of interest-based advertising from participating companies.
Your Online Choices — European-based opt-out platform for online behavioural advertising.

4.4 Do Not Track (DNT)

Some browsers offer a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. As a result, Top Tech News does not currently respond to DNT browser signals. However, you can use the opt-out tools mentioned above to limit tracking on our Site.

5. Cookie Consent

When you first visit Top Tech News, you may be presented with a cookie consent notice. By clicking "Accept All" or continuing to browse our Site, you consent to our use of all cookie categories described in this policy. You may also choose to accept only certain categories of cookies by adjusting your preferences in the cookie settings panel.

You can withdraw your consent for non-essential cookies at any time by adjusting your browser settings or using the opt-out tools provided in Section 4 of this policy.

6. Children and Cookies

Top Tech News is not directed at children under the age of 13. We do not knowingly use cookies to collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information through the use of cookies on our Site, please contact us immediately at privacy@toptechnews.in.

7. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or our business practices. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically to stay informed about how we use cookies.

Your continued use of our Site after any changes to this Cookie Policy constitutes your acceptance of the updated policy.

8. Contact Us

If you have any questions, concerns, or requests regarding our use of cookies or this Cookie Policy, please contact our team:

📧 Email: privacy@toptechnews.in
🌐 Website: Contact Us Page
📍 Location: India
⏰ Response Time: Within 5–7 business days

Our Promise on Cookies: At Top Tech News, we use cookies thoughtfully and responsibly. We only collect the data we need to improve your experience and run our platform sustainably. We never sell your cookie data to third parties and we are fully committed to giving you control over your privacy. Thank you for trusting us with your digital experience.